17 Feb 2017

5 Types of Brand Influencers: Which One is Right for You?

Influencer marketing is an absolute must for your digital marketing campaign. But which type of brand influencer is right for you and your brand? Marketers work in a fast paced online environment, and reaching their target audience can be challenging. Did you know that 42 percent of people online would actually pay to stop ad […]

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17 Feb 2017

Influencers and Digital Marketing: How to Grow Your Audience

Today’s consumers care less about advertisements and more about content. They’re not interested in what you can sell them, but rather content that informs and solves problems. As marketers, we’re actually ecstatic about this change. Content marketing costs us 62 percent less than traditional outbound ads, and generates three times as many leads. However, we’re […]

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23 Jan 2017

How Long Does it Take to See Results from an SEO Strategy?

Every company that considers an SEO strategy always wants to know how long it takes to see results.  The answer, like most things in life, is complicated (it couldn’t be simple, could it!). Not only does this vary by website, but it also varies based on the keywords being targeted, the amount of links being […]

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13 Jan 2017
what is influencer marketing

What is Influencer Marketing?

If we tell you our company is the best digital marketing company in the world, would you believe us? Probably not, even though we are. The bias is too obvious. However, if your favorite blogger told you that we’re the best digital marketers around you’re probably going to believe them. That’s influencer marketing in a […]

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06 Jan 2017
blogger outreach

The 2017 Comprehensive Guide to Blogger Outreach

Blogger outreach is a highly effective strategy you can’t afford to ignore in 2017. This marketing asset increases brand awareness, visibility, and influences the behaviors of your target markets. From growing your audience, to selling products and services, blogger outreach will enhance reach and rapport for B2C and B2B. In fact, 81 percent of people […]

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02 Dec 2016

How a Facebook Ads Sales Funnel Can Improve Your Business

Google organic is a fickle beast. One day she loves you, and then in the blink of an eye she’s no longer interested and your income stream is all dried up. To diversify and guarantee your company’s income streams, you need to build optimized sales and traffic funnels that you can control and maximize. In […]

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10 Nov 2016

Step by Step Strategy to Creating a Powerful Social Media Calendar

Create a Social Listening Dashboard One of the most difficult jobs of a social media manager is curating excellent content, from industry news to funny images to inspirational photos. The best content will drive engagement, spurring fans on to comment, like, and share posts. However, finding such content isn’t always easy and it does take […]

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27 Sep 2016

Google Penguin 4.0: Everything You Need to Know

Almost two years after their last update, Google has officially announced the Penguin 4.0 release slated to be the final upgrade in this series. They’re classifying this upgrade as becoming a part of their “core algorithm” and are pointing directly to its real-time operation as a part of a long overdue update to this final […]

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08 Sep 2015

What to look for in a Reputation Management Company

Have you ever surfed on the web just to find out that someone posted content about you or your company with entirely inaccurate information that could actually hurt your reputation? With the growing popularity of digital media as well as social networks, and the masses of content that came with it over the last two […]

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16 Jul 2015

Are you Waiting for Google to Update Panda or Penguin?

Google has not released major updates to Penguin and Panda since October 2014. Since then, there have been some minor refreshes, but many frustrated webmasters are still waiting for Google to recognize the hard work they have done to bring their sites up to standards. There is light at the end of the tunnel for […]

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