02 Dec 2016

Facebook Ads Sales Funnel

Google organic is a fickle beast. One day she loves you, and then in the blink of an eye she’s no longer interested and your income stream is all dried up. To diversify and guarantee your company’s income streams, you need to build optimized sales and traffic funnels that you can control and maximize. In […]

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10 Nov 2016

Step by Step Strategy to Creating a Powerful Social Media Calendar

Create a Social Listening Dashboard One of the most difficult jobs of a social media manager is curating excellent content, from industry news to funny images to inspirational photos. The best content will drive engagement, spurring fans on to comment, like, and share posts. However, finding such content isn’t always easy and it does take […]

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27 Sep 2016

Google Penguin 4.0: Everything You Need to Know

Almost two years after their last update, Google has officially announced the Penguin 4.0 release slated to be the final upgrade in this series. They’re classifying this upgrade as becoming a part of their “core algorithm” and are pointing directly to its real-time operation as a part of a long overdue update to this final […]

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08 Sep 2015

What to look for in a Reputation Management Company

Have you ever surfed on the web just to find out that someone posted content about you or your company with entirely inaccurate information that could actually hurt your reputation? With the growing popularity of digital media as well as social networks, and the masses of content that came with it over the last two […]

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16 Jul 2015

Are you Waiting for Google to Update Panda or Penguin?

Google has not released major updates to Penguin and Panda since October 2014. Since then, there have been some minor refreshes, but many frustrated webmasters are still waiting for Google to recognize the hard work they have done to bring their sites up to standards. There is light at the end of the tunnel for […]

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17 Mar 2015

Will there be a Penguin 4.0 Update?

After Google announced that Penguin will shift to continuous updates, many are wondering if noticeable Penguin updates are a thing of the past.  Here’s what Google told Barry Schwartz: That last big update is still rolling out — though really there won’t be a particularly distinct end-point to the activity, since Penguin is shifting to […]

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05 Jan 2015
Landing Pages

Landing Page Optimization: How To Write Copy That Converts

The pages on your website that are most likely to affect your bottom line are your landing pages. These are the pages that convert the people who visit your website into leads and customers. In this post, we’re going to show you the important points to writing landing page copy that converts. Define the Goal […]

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29 Dec 2014
Self-Driving Car

The Revolutionary Self-Driving Car

The Commute The daily trip to the office is difficult for many reasons – be it the fatigue, or the early morning strain of holding your cup of coffee while finding your keys to lock the house. But something most people can agree upon is that the absolute worst part of getting to work in […]

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22 Dec 2014
US Hispanic Market

Case Studies From the US Hispanic Market

Few markets in the world are growing quite like the hispanic demographic in the United States.  With the recent changes in immigration policy and improved diplomatic relations with Cuba, we can only expect a larger presence of hispanic culture in the years to come.  But for how much Latin Americans contribute to the economy and […]

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19 Dec 2014
PPC Optimization

Adwords Scripts: Streamlining PPC Optimization for Quick and Easy Conversions

When it comes to PPC management, I’m perplexed by how little there is out there about Adwords Scripts. There are few people talking about them, fewer people writing scripts, and even fewer sharing.  I’m flabbergasted by the lack of information out there; a problem which the team at Gryffin Media hopes to remedy. Using Adwords […]

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