SEO strategies consist of a lot of moving parts, including keyword research, content creation, link-building, on-page SEO, technical SEO, and local SEO. It can be hard to keep track of all of these different components, especially if you are a digital marketer who is managing SEO strategies for multiple websites …
Being a digital marketer is tough. The world of digital marketing is constantly evolving, and digital marketers must be prepared to quickly adapt to the changes. Plus, digital marketers are responsible for performing a wide range of tasks for their clients, which means their to-do lists tend to grow longer …
Digital marketers are responsible for managing a number of different projects from concept to completion. Managing these projects often means working with multiple parties, keeping track of countless tasks, communicating back and forth with clients, and meeting tight deadlines. The key to getting this work done efficiently is using the …
Organizing content and tasks might lead some marketing agencies to look for easy ways to keep everything together. The path of least resistance might lead managers on the hunt for free solutions. If the agency teams use Google for mail, the tools found within Google may seem like a quick …
There are many companies that offer project management software that are designed to be used for numerous industries; Asana, Trello, Monday and Basecamp are just a few examples. Some simple project management software programs are even designed for the needs of a specific industry—like construction or computer programming. Yet, for …
There are dozens of different types of tasks that go into optimizing your website, which is what makes managing SEO efforts so difficult. There are always a lot of balls in the air when it comes to SEO campaigns, so it’s easy to lose track of a project, let a …
Managing all SEO tasks, especially when you have multiple sites that you’re working on, can be a daunting task. Staying on top of SEO includes dozens of different types of tasks, from technical optimization to developing content to on-page semantic SEO to social media, and the list goes on and …
Podio is known for being a web-based platform that allows businesses and organizations to sync up their projects and that provides a space for team communication. However, when compared to Gryffin, which is a project management platform specifically designed for and by marketers, it has many weaknesses. For this reason, …
Whether your team is working on blog articles for clients, guest posts, infographics or pitches to influencers, managing all those projects involves numerous delegated tasks. All of these many tasks may be delegated to different team members, while the bigger picture of the project may be focused, written and driven …
Every agency has its own internal processes. Maybe this involves numerous software programs to handle content management, invoicing, internal communication and even editorial calendars. But why? There is no need to have pieces of the client puzzle scattered everywhere and littered across many different platforms and programs. How can agencies …