How to Manage Dozens of Freelancers for your SEO or Marketing Agency

How to Manage Dozens of Freelancers for your SEO or Marketing Agency

Freelancing has become increasingly popular over the years. In 2014, there were 53 million freelancers in the U.S.. In 2019, this number grew to 57 million, which means freelancers now account for over one-third of the U.S. workforce. Many marketing and SEO agencies hire freelancers for content creation, graphic design, …

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A Guide to Working Remotely During the Coronavirus Pandemic

coronavirus remote work

When people first started talking about the Coronavirus, no one really seemed all that concerned. Many people laughed it off or took to social media to talk about how everyone was overreacting and being ridiculous.

However, in light of recent events, like the NBA cancelling games and New York’s Broadway going dark, people are taking the threat much more seriously. As such, it’s become a very real possibility that some workplaces will need to excuse people from coming to work, either due to illness or the threat of illness.

If this affects your business, and it very likely will, you need to do all you can to be prepared to work remotely, especially if that’s new to you.

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What is the Best SEO Task Manager?

What is the Best SEO Task Manager?

SEO, otherwise known as search engine optimization, is the complex job of optimizing and promoting a website so that it ranks highly in search engines like Google and Bing.

The problem is that this job has numerous areas that have to be worked on simultaneously. There aren’t any parts of SEO that can be performed and simply forgotten because they are done.

How is this possible?

Well, smart SEO managers are organized and use the right tools for the job. From performing a gap analysis to identify the best keywords to using data to identify low-hanging fruit terms, to auditing your site’s technical SEO, much has to be worked on simultaneously for your site’s ranking to improve.

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Enterprise Workflow Automation Software – Taking Marketing to a New Level

Enterprise Workflow Automation Software

If you are performing marketing tasks, whether for an SEO company or your own business, you know how many things need to be done daily to stay on track.

Online marketing is highly-effective but involves performing multi-channel promotions simultaneously and ongoing.

This takes a huge commitment to keeping things organized.

But, what if I told you there is an easier way? A way that not only organizes everything but can do a lot of the work for you.

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How to Use Workflow Automation in 2020

How to Use Workflow Automation in 2020

Plenty of people just get their work done the best way they know how, which, all too often, isn’t very efficient.  Why continue updating spreadsheets or writing down to do lists in a notepad when you can use technology to make all of this infinitely more streamlined?

If you’re sick of sending emails, hoping things get done, and having to work backwards because you’ve missed a step, there is a better way.

First, you need to design a clear workflow, meaning a detailed plan, broken down into simple steps, that allows every part of every project to get done in an orderly, timely fashion.

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Looking for an Editorial Calendar Example Template?

Looking for an Editorial Calendar Example Template?

Creating a cohesive, intent-driven editorial calendar insures that your investment into content creation delivers a strong return on your investment.  Much too often people create content for their sites without purpose, wasting the time and money that it takes to produce content.

How do you define your editorial strategy?

First, you need to figure out your main objectives.  Some potential objectives include:

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7 Best Project Management Tools for SEO Agencies

seo project management tool

SEO agencies are always moving fast. Each working day is either on pro-active mode or reacting quickly to Google algorithm updates or new guidelines. For this reason, counting on a project management tool that can help you to get things done efficiently is crucial.

Project management tools are known for improving accountability, providing clarity, and enforcing deadlines. But do you know what solution to choose for your SEO agency? To answer, we put together the seven best options available and their particularities so that you can make the correct decision.

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The Best Recurring Project Management Software

recurring task management software

Do you remember the first episode of Mad Men, when Elisabeth Moss starts her first day in an ad agency and has to learn how to use the latest technology–a typewriter? In 2018, rewatching episodes of the mid-century modern drama reminds us that technology has come a long way.

The typewriter didn’t last long in the workplace. Just like other workplace staples before it, the typewriter was quickly replaced by more advanced technologies, including the modern computer.

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