20 Digital Marketing Management Software Tools

Digital Marketing Management Software

There are tools for practically every trade. Accountants rely on QuickBooks for bookkeeping, whereas architects rely on computer assisted design (CAD) programs to create models and prototypes. Digital marketers also utilize tools in their day-to-day work. In fact, marketing agencies typically use a wide range of digital marketing management software …

Read More

How Agencies can Create Transparency with Clients

How Agencies can Create Transparency with Clients

When speaking with prospective clients, many agencies hear them say that they’ve worked with other agencies and never knew what those agencies did for them. This is one of the top reasons why clients cancel their agency contracts. As an agency, creating transparency is not just difficult but it’s extremely …

Read More

50 Marketing Agency Project Management Tools

Marketing Agency Project Management Tools

In the past, marketing agencies may have relied on spreadsheets or whiteboards to keep track of various projects. But today, there are far more sophisticated tools available to help marketers master the art of project management. Some project management software is designed to help with specific tasks such as time-tracking …

Read More

SEO Marketing Workflow Guide

SEO Marketing Workflow

Each SEO campaign typically involves a number of different strategies, projects, and tasks. Because so much goes into SEO, it usually takes a team of people to launch a single SEO campaign.  Some people might be responsible for communicating with the client and conducting keyword research, whereas others may handle …

Read More

How to Manage SEO Projects

How to Manage SEO Projects

An SEO campaign may consist of many different components, including technical audits, keyword research, blogger outreach, content creation, and local SEO tactics. Each of these components must be carefully managed from concept to completion. But with so many moving parts, it can be very difficult to keep track of everything.  …

Read More

What is Digital Marketing Automation?

What is Digital Marketing Automation

There’s no doubt that marketers have a lot on their plates, which is why it’s so important to use digital marketing automation to free up their time.  What is digital marketing automation? Digital marketing automation is the process of automating repetitive tasks involved in digital marketing efforts.  What are examples …

Read More